The Edge: Albert Hall on the NBA Summer League, bringing hoops to Vegas, technology, and more

S01E10 Playsight The Edge Albert Hall Artwork 200715 – 1


Literally I was handing out flyers on spring break and shaking people’s hands. It wasn’t the city that people didn’t want to go to. Everybody’s always intrigued by Las Vegas. Direct flights from anywhere, that was big. And over time, it now has become this 31st city for the NBA.”

Albert Hall on bringing the NBA Summer League to Vegas

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In this week’s episode of The Edge, we caught up with Albert Hall, co-founder of the NBA Summer League and president of HallPass Media.

In this wide-ranging hoops talk, we went over the history of the Summer League since its start in 2004, and how technology has allowed it to consistently grow over the years.

We also discussed:

Available wherever you listen to podcasts. Full show transcript available here.

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On this Episode


On bringing basketball back and the TBT tournament:

“It’s been a major undertaking from the testing to the players, to the compliance and logistically… it’s been a challenge and the team here has done an unbelievable job.”

Applying good use of technology to grow the Summer League:

“Technology is a big part of our growth. We’ve done a great job with the research, the analytics, putting those into motion to help sell tickets to market, to drive interest leaguewide, to create social channels and social followings.”

Getting LeBron James to show up at a Summer League game:

“People don’t understand the work that goes into getting LeBron James there to watch that game. And he doesn’t just show up. I mean, other guys show up, but Bron, you have to work that out.”

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