We are thrilled today to share more about our new partnership with the BNXT League (https://bnxtleague.com) an innovative new basketball league played in the Netherlands and Belgium, combining the organizations from the Belgian Pro Basketball League and the Dutch Basketball League. This past summer, the league also announced its own OTT streaming platform, powered by PlaySight and Vimeo: BNXT.TV (https://www.bnxt.tv/).
This three-year partnership includes PlaySight’s latest in video technology: Vmax.AI. This innovation was developed by PlaySight’s R&D team to boost any video frame rate in real time via artificial intelligence, enabling an enhanced broadcast quality and allowing its customers to overcome any bandwidth issues they may have.
PlaySight, which became the official automated broadcast production, live streaming, and performance technology partner of the Pro Basketball League back in November of 2018, has upgraded the new league’s technology platform by bringing its new 8K camera technology to venues across Belgium and the Netherlands. “It has been an exciting time for us these past few months, from creating a new and innovative basketball league to the announcement and debut of BNXT.TV, with the help of PlaySight,” said Wim Van de Keere, the GM of the BNXT League. “We have had a great relationship with PlaySight over the years and are proud to be their largest professional league partner across the world with this expanded agreement and technology integration.”
PlaySight’s industry-leading SmartTracker technology will be deployed to provide a professional-level broadcast experience with AI-powered and basketball-specific tracking algorithms without the need for a camera operator. PlaySight’s AI capabilities also enable the league to automate the production and distribution of its content through its OTT platform.
“We are thrilled to expand our relationship with Wim and the new BNXT League,” said Chen Shachar, PlaySight’s Co-Founder and CEO. “Our automated production technology platform was built with leagues like the BNXT in mind. We can bring affordable, high-quality, and proven live streaming and video capabilities to professional leagues across many sports and different levels, and the teams can also tap into our platform for video breakdowns, practice review and film study. We are particularly excited about the launch of BNXT.TV, which is delivering live and on demand games and content to fans of the league across the countries and world.”
Click here for access to the official press release.
